Led by the one and only art-tourism connoisseur Thabo the Tourist, Toura Travel Therapy is not just the leading provider of curated art tours but is also an innovative art concierge service located in the vibrant cultural hub of Rosebank Johannesburg, specialising in African contemporary art.
Their mission is to provide personalised art solutions tailored to the unique needs of interior designers, corporate clients, art collectors, luxury hotels, property developers and real estate. With a dedicated team of three employees, Toura Travel Therapy offers a dual revenue model that encompasses both direct art sales and commissions on bespoke art acquisitions. By leveraging an extensive network of local artists and curating a distinctive collection, they aim to deliver exceptional value to clients while fostering strong relationships and community connections. Through a commitment to quality, creativity, and personalised service, Toura Travel Therapy is poised to become a leading provider of art solutions in the region, enhancing environments and enriching the cultural landscape.
In the current art market, interior designers, corporate clients, and art collectors often face challenges in sourcing unique and authentic African contemporary art that aligns with their specific aesthetic and branding requirements. Many existing galleries provide a limited selection of artworks leaving these professionals overwhelmed by choices that may not resonate with their vision. Additionally, the lack of personalised service in the industry often results in missed opportunities for clients to find pieces that truly reflect their cultural interests and design sensibilities.
Toura Travel Therapy addresses these challenges by offering a tailored art concierge service that connects clients with exclusive artworks and artists, ensuring a seamless and enriching experience. By curating a distinctive collection and providing expert consultations, they empower clients to enhance their spaces with art that not only captivates but also tells a story, ultimately transforming environments and elevating brand identities.